Nolita
A Sweet Blend of Nostalgia & Modern Delight
Nolita set out to create a brand that embodies the joy of indulgence—artisanal ice cream and baked goods crafted with love, tradition, and a playful twist. The challenge was to design an identity that reflects its premium quality while evoking a sense of warmth, nostalgia, and charm.
We crafted a visual identity that seamlessly merges vintage-inspired aesthetics with a fresh, contemporary look. Soft pastel tones, elegant typography, and whimsical illustrations bring Nolita’s brand to life, creating a delightful experience across all touchpoints.
Illustrations play a key role, drawing inspiration from textures, swirls, and the rich colors of Nolita’s ice creams and pastries. Every element was designed to feel handcrafted yet polished, reinforcing the brand’s artisanal nature.
Nolita’s brand identity strikes a perfect balance between nostalgic elegance and modern simplicity, making it irresistibly appealing to dessert lovers.
Nolita’s new branding creates an inviting and memorable experience, turning every visit into a sweet escape. The balance of artisanal craftsmanship and contemporary aesthetics positions Nolita as a go-to destination for premium ice cream and baked goods, resonating with both nostalgic food lovers and modern dessert enthusiasts alike.
Our Work
A Branding Agency Focused on Global Impact
Jerome & Zimmerman is an international branding agency that partners with forward-thinking businesses to craft bold, unforgettable brand identities. Through a combination of strategic insight, creative vision, and meticulous execution, we transform businesses into brands that resonate deeply with their audiences, leaving a lasting impact in a crowded marketplace.
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