Koira
A Tail-Wagging Brand Identity
The park needed a brand identity that captured the joy, energy, and safety of a true dog paradise—a space where dogs play freely and owners relax with ease. The challenge was to create a playful yet trustworthy brand that resonated with pet lovers while conveying quality, cleanliness, and safety. It also had to be versatile, seamlessly adapting across signage, merchandise, digital platforms, and on-site branding.
We envisioned the park as a “dog-owned village”—a place where tails wag endlessly, friendships are formed, and every furry visitor experiences pure joy and freedom. This concept became the foundation for the brand’s personality: playful, lively, and full of energy.
From there, we crafted a dynamic, story-driven brand identity that captures the spirit of this canine haven.
A playful, story-driven identity featuring vibrant illustrations of happy dogs, agility elements, and wagging tails, creating an engaging brand experience across signage, merchandise, and digital platforms. The cheerful, wagging-tailed logo captures the park’s energy, while a bright color palette and friendly typography enhance its inviting personality.
By infusing storytelling into the brand identity, we transformed the park into more than just a play area—it became an experience, a community, and a destination. The welcoming and joyful atmosphere made it easier for visitors to connect with its mission, while the vibrant identity positioned the park as a top choice for pet owners seeking a safe, enriching space. With consistent branding across digital and physical touchpoints, the park gained strong recognition and trust among its audience.
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Design-Led Solutions for Powerful Brand Communication
At JNZ, we believe branding is more than just visuals—it’s about building experiences, shaping narratives, and creating connections. From brand identity and packaging to editorial design, motion graphics, and internal communication, our services are crafted to bring brands to life in ways that are both striking and strategic.
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Logos, visual systems, and branding collaterals that define who you are.
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Packaging and menu designs that enhance how your brand is experienced.
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Books, magazines, and corporate publications that tell powerful stories.
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Custom artwork that adds personality and distinction to your brand.
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Animated content that engages audiences and brings brands to life.
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Strategies and materials that align teams and reinforce corporate culture.
Trusted by startups, creatives, and suits alike
Clear communication builds strong culture. With JNZ, your internal touchpoints become branded experiences that reinforce trust, direction, and identity. Our designs help reduce noise, improve engagement, and unify messaging—so your teams stay informed, aligned, and inspired.
Whether it’s onboarding new hires, communicating change, or reporting progress, we help you design it with intention.
